Collective Work – Daniel Koh
Brand Management / Corporate Communications
(Completed as part of Daniel’s client list at UNIT)
Oakwood Worldwide, one of the most trusted name in custom housing solutions. Founded in 1960, Oakwood pioneered temporary housing throughout North America, Latin America, Europe and the Middle East. From a loosely defined brand strategy our role was to strengthen, tighten, expand and path that strategy into a cohesive Brand Identity Manual across all four brands as well as redrawing and refreshing the corporate identity colour palette. Time and consideration was spent to ensure corporate communication materials were cohesive across the group resulting in a dynamic and fluid set of marketing materials both offline and online.