Ascott Celebrates 30 Years of Ascott Moments
From its beginnings as Asia Pacific’s first branded serviced residence in Singapore back in 1984, to its distinction as the world’s largest serviced residence owner-operator today, we were tasked to develop a global campaign celebrating 30 Years of Ascott moments. Each moment had to resonate with the guests attachment to the Brand as well as portray the brand as the leading global serviced residence owner-operator.
From a compelling global advertising campaign running over 4 ads, to a refined 30th Anniversary mark, the campaign launched earlier this year and will continue throughout 2014 accompanied by various social media and CRM activities. We’re proud to be part of the celebrations here with Ascott.
Watch this space in the coming weeks as we unveil more of the campaign work.